Contact:
Harald Oberhofer
Phone: +49 30 509691-0
E-Mail: press@zanox.com
| Pressbox | 
|
Berlin (pts013/25.08.2005/11:00) - Berlin-based ZANOX.de AG, the European market leader in performance-based multichannel commerce, is now offering its online marketing solutions on a global scale. The company is expanding its highly successful European strategy to America, Australia and Asia. This strategic move effectively makes zanox the first global player in the multichannel commerce sector. zanox customers receive worldwide solutions in the areas of affiliate marketing and search engine management, as well as recommendation marketing, multichannel sales and customer loyalty.
Since its foundation in 2000 zanox has been following a sustainable international strategy and is now represented in nearly two dozen European countries. The company is aiming for equally strong market penetration in its new target markets. The future development is based on a combination of organic growth and targeted international acquisitions. At the same time, zanox is offering an indirect sales model ("Agency Solution") that gives agencies a significant stake in the multichannel commerce business.
In 2005, zanox is expected to generate more than 1 billion euros in customer sales worldwide. The major contributing factors are besides favourable market conditions the company's easily scaleable technology as well as its universally applicable, effective solutions. Furthermore, the multichannel commerce portfolio offers outstanding international market prospects for multinational companies in particular.
"After many years of successful collaboration in Europe, we are happy that zanox is also supporting us to enter the American and Asian markets. Like Jamba!, zanox has a convincing global strategy," explains Christian Vollmann, Online Marketing Manager at Jamba!, Europe's leading portal for mobile entertainment and long-time zanox customer.
"Our goal of establishing multichannel commerce around the world is realistic. We're relying on our European market leadership, solid financial base and the enormous potential provided by our innovative technology," says Thomas Hessler, CEO of zanox. "As a global provider of performance-based online marketing solutions, we meet the requirements of international customers while at the same time securing our own development," he adds.
The zanox global strategy and the most important benefits for multinational companies at a glance:
- Affiliate marketing
- Search engine management
- Recommendation marketing
- Multichannel sales
- Customer loyalty
To guarantee this growth, the multichannel commerce specialist is planning to expand its present workforce from 100 to 120 employees by the end of 2005.
zanox:
ZANOX.de AG is the European market leader in performance-based multichannel commerce. With its zanox XS platform, the Berlin-based company offers a globally unique marketing solution for effective online and offline sales. zanox offers its customers a comprehensive strategy including technology, services and an established network of sales partners. The modular zanox XS suite encompasses affiliate marketing and search engine management, as well as recommendation marketing, multichannel sales and customer loyalty.
zanox is positioning itself as a global player, offering multichannel commerce in more than 25 countries and 4 continents. Numerous prestigious companies from a wide range of industries rely on the sales power of zanox. These include Procter & Gamble, Jamba!, Vodafone, o2, Lycos, Expedia, Allianz, Citibank, Axa, Sixt, DaimlerChrysler, Quelle and Staples.
zanox was founded in 2000 by directors Thomas Hessler, Heiko Rauch and Jens Hewald, and operates at a profit. The multichannel commerce company currently has an approx. 100-strong workforce, and serves a market that is due to grow approx. 51% to more than 3.14 Trillion Euro in 2005 (Reference: Global Industry Analysts).
Contact details:
Thomas Hessler, Founder and CEO / Harald Oberhofer, Press Contact
ZANOX.de AG, Stralauer Allee 2, 10245 Berlin
Phone/Fax: +49 30 509691-0/ -99, press@zanox.com, http://www.zanox.com
|
|
