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Tue, 21.01.2014
ptp20140121012 Commerce/Services, Products/Innovations
Forgery-proof event tickets: new in the shop of onlineprinters.com
Security ink offers event organisers protection against ticket forgers
Neustadt an der Aisch, Germany (ptp012/21.01.2014/10:30) - The battle to combat ticket forgery has taken a big step forward thanks to an innovative printing process developed by Onlineprinters. Working in partnership with HP, a new ticket has been produced with invisible UV ink that can only be read under black light. Another option for forgery-proofing tickets is the use of security paper, which consists of a hidden red layer that is only revealed when the ticket is torn. "Forgery is a massive problem in the european events industry that costs the economy millions. This new process will protect the valuable brand of performers and businesses as well as ensuring resellers don't get a nasty surprise at the venue," explained Heiko Wiederer, product manager at Onlineprinters. Onlineprinters is the beta tester for HP, producing event tickets on an HP Indigo digital printing press using unique HP security ink. It is the only printer in the market to offer this style of ticketing. The ticket can also be customised with individual designs and can be printed in runs as small as 100 pieces. "As well as stamping out forgery this type of ticket can also be a beautiful and memorable souvenir for event goers," added Wiederer. "The opportunity to partner with HP has been absolutely fantastic and we hope to create a new ticketing standard across theatre, concerts, exhibitions, conferences and other event organisers large or small."
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